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Placemaking

Reimagining Residential Living

Brookfield came seeking to create better environments - socially and physically - for the people who inhabit and interact with Brookfield residential spaces, specifically building D, a residential structure under construction in Brooklyn.

Based on our research (primary with residents and an expert as well as secondary), we identified that there is a need for placemaking, and that could be applied to other projects at the firm. So we widened the scope to curate tools in a framework that could be applied to all new and existing projects to achieve placemaking.

#STRATEGIC-DESIGN
#REAL-ESTATE
#PLACEMAKING
TIMELINE
Spring 2021 (January 2021 - May 2021)
CREDITS
Andrew Lebowitz
Marisha Thakker
Paul Benson
ORGANIZATION
Brookfield Properties
INDUSTRY
Real Estate
REGION
New York, North America
MY ROLE
Design Research
Research Synthesis
Storytelling
Ideation & Prototyping
Presentation
TOOLS & SKILLS
Miro
Deep Stakeholder Interviews

The Challenge

Process

The Solution

A Detailed Look

Presentation Slides
Framework
Presentation Video

Want to work together?

If you like what you see and want to work together, get in touch!